Goji Berry

Fruit

Goji Berry: Tart, Sweet, and Full of Character

The Goji Berry, also known as the Wolfberry, is a fruit from the nightshade family—a group that includes potatoes, eggplants, and chili peppers. Native to China, Goji Berries are primarily cultivated in the north-central and western regions of the country. Known for their naturally bitter flavor, Goji Berries are most commonly consumed in their dried form, where the bitterness gives way to a tart yet sweet finish. Their unique flavor and versatility make them a great addition to juice blends and other products.

 

Did You Know?

  • A Traditional Treasure: In China, Goji Berries gained popularity due to their purported medicinal uses and remain a staple in traditional remedies.
  • Medication Interactions: Goji Berries can interact with certain medications, so it’s important to consume them with caution.

 

Flavor Profile

  • Taste: Dried Goji Berries offer a balance of tartness and natural sweetness, with earthy undertones.
  • Texture: Chewy when dried; smooth and vibrant in juice or concentrate form.
  • Pairs Well With: Apples, citrus, ginger, honey, and tropical fruits.

 

Common Applications

Goji Berries’ unique flavor and nutritional profile make them a popular ingredient across industries:

  • Beverages: Used in juice blends, smoothies, teas, and energy drinks.
  • Snacks: Found in trail mixes, granola, and snack bars.
  • Baking: Adds a tangy twist to muffins, cookies, and bread.
  • Processed Foods: Used in syrups, dessert fillings, and wellness products.

 

Countries of Origin

Goji Berries are generally grown in the following regions:

  • China
  • Mongolia
  • Tibet

 

Encore Goji Berry Products

We proudly offer Goji Berries in the following formats to meet your needs:

  • NFC Juices (Not From Concentrate): Retains the fresh, natural flavor of Goji Berries.
  • Juice Concentrates: Ideal for beverages, syrups, and culinary applications.

Tart, sweet, and endlessly versatile, Goji Berries bring a unique touch to any recipe. Contact us to learn more about our Goji Berry offerings!

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